The Brain Type Institute has made Brain Type® assessments on thousands of people–many well-known. Most of these “famous” persons were not evaluated in person but rather by video tape analysis using Brain Typing’s methodologies. These evaluations are based on BTI’s years of typological, scientific, and empirical studies. Though we believe the appraisals are correct, we do not want them held as absolute—lest people profiled be unfairly judged by those who do not fully understand Brain Types. BTI intends only for the positive application of this information and desires readers to grasp its essence—that each person possesses an inborn design, one of 16 individual Brain Types, which predisposes him or her to specific cognitive, physical, and spatial traits.

3/16 – Caitlyn Jenner is just too conservative

You will never guess who is making headlines for being too conservative. Ted Cruz (#13 FCIR)? Nope. Rand Paul (#13)? Guess again. We probably could give you another 10 guesses and you wouldn’t answer correctly.

Caitlyn Jenner (#15 FCIL).

He/she has always been politically conservative, and that hasn’t changed even after the gender change. In fact, Jenner is a strong Ted Cruz supporter, and recently had some “harsh words for Hillary Clinton on her E! reality show.”  Speaking with transgender friends on the show, Caitlyn went on to tell them, “[Hillary] couldn’t care less about women. She cares about herself.” On a previous show, Caitlyn exclaimed during a heated debate, “I would never, ever ever vote for Hillary. We’re done if Hillary becomes president, the country is over… What has she done? She’s a $#&@ liar! She’s a political hack. That’s all she is. She’s done nothing.”

The Q3 #15 FCIL is definitely apt to stick to their tried and true convictions come hell or high water (unless politically motivated), so it’s not surprising to see Caitlyn remaining inwardly unchanged from her Bruce-conservative self, nor to see her heatedly arguing for it on her television show. Of course Jenner is surrounded by liberals in the transgender community, making for interesting television whenever politics is brought up. Ratings for “I Am Cait,” however, are steadily dropping, and it’s doubtful the show will continue much longer.

Written by: Staff
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3/15 – Gary Payton has strong words for his son

Papa Gary Payton (#6 BEIR), former NBA All-Star, had some strong words for his son playing college hoops the other week. “Be aggressive, man! Be aggressive!”

As a TV analyst, Gary talked to his son in a televised interview after the Beaver’s game, and it was a funny (and revealing) exchange to watch. Even before Gary started talking, Gary Jr. anticipated his father’s instruction and stated, “I wasn’t aggressive tonight?”

And he was right, as his father went on to say, “You were very aggressive in the first half… But then, what changed? You wasn’t aggressive. You know this team has to have you be aggressive to be successful.”  Father Payton then went on to critique a faulty alley-oop pass

Can anybody guess Gary II‘s Brain Type? We’ll give you the answer tomorrow! Below is the exchange between father and son.


Written by: Staff



3/14 – “Positive Person” Donald Trump gets endorsement

Much of the conservative world is abuzz/aghast at the recent news that former presidential contender Ben Carson (#13 FCIR) is endorsing Donald Trump (#15 FCIL)“There are two different Donald Trumps,” Carson said at the billionaire’s Mar-a-Lago resort in Palm Beach, Florida. “There’s the one you see on the stage and there’s the one who is very cerebral, sits there and considers things very carefully. You can have a very good conversation with him. That’s the Donald Trump that you’re going to start seeing more and more of.”  Indeed, BT enthusiasts didn’t need Mr. Carson to tell us this. More than 20 years ago, Jon Niednagel wrote, “FCILs have the ability to comprehend complex issues and relate to the layperson with ease,” and “They actually do become good at relating to others, partly because of the desire to do so, and also because they are good actors and imitators. FCILs may choose to use these learned skills to manipulate to get that whey want, or they may genuinely work toward the welfare of others.”

In his 1992 book, Niednagel also identified Mr. Trump and his #15 BT! Thus, the above comments applied then, and now. Whether Mr. Trump is being genuine or not, the point is still proven. He was able to get on the good side of Ben Carson, while Ted Cruz (#13 FCIR) was not. One day after winning the Iowa caucuses, Cruz apologized to Carson after some of Ted’s staff passed along to Iowa caucus-goers a CNN report that possibly implied Ben planned to quit the race, calling it a “mistake.”  In reply, Carson said, “As a Christian I will accept the apology but it doesn’t correct the problem. This is a cultural issue when people in your campaign feel that it’s ok to distort the issues to their political advantage and to tell absolute lies. And the question really is will there be any consequences for that.”  The endorsement could be helpful for Trump, who is still trying to earn the trust of true conservatives.

Speaking of Trump being “cerebral,” he is also extremely optimistic. Darrell Hammond (#13 FCIR), who impersonates Trump on Saturday Night Live, recently had this to say about him. “It’s almost like the negative thoughts [Trump] just brushes them off, and that is why we first started doing these hands. I would touch my chest and flip the hands out, sort of flipping away anything that is negative or disagreeable.” He went on to point out, “A lot of people say he is cocky or full of himself. Maybe he is, but he is also the most positive person I have ever seen except the athletes that have come on the show.”

Do you know which region of the brain is the most steady, stable, and positive? It is the Q3 (Front-Left) region. In fact, our personal EEG studies reveal Q3 actually blocks out negativity especially directed at self and immediately transfers it to the anterior Right brain (Q1) for further review. Since Q3s eschew Q1, additional reflection on self-negativity doesn’t often occur for them, particularly the Inanimate #7 and #15 designs; that is, unless they’ve had a spiritual experience of sorts eliciting greater conviction. (The New Testament’s Apostle Paul, a highly likely #15, had such an experience.)

The Trump Train continues chugging along full speed ahead, and soon it will be facing Camp Hillary in a battle that should be one for the ages. As the old Chinese proverb states, two tigers cannot occupy the same hill, especially when they’re both #15s!

Written by: Staff
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3/11 – The Passing of Nancy Reagan

She was “one of the most high-profile and influential first ladies of the 20th century,” a woman of beauty and grace who fit her ‘presidential’ role all-to perfectly, much like Jacqueline Kennedy and Laura Bush, who both shared her inborn #11 FCAL Brain Type. Ironically, they too, like Mrs. Nancy Reagan, were married to #15 FCILs in the persons of John F. Kennedy and George W. Bush. On Sunday we lost her to congestive heart failure. She was 94 years old.

Nancy simply adored her Ronnie, whom she met while an an actress in the early 1950s. “Nancy and Ronald Reagan were one of the great love stories of the American presidency,” said Craig Shirley, Ronald Reagan biographer and presidential historian. “During the 1980 campaign, Governor Reagan was asked if Nancy Reagan would have a cause if he won and he joked, ‘Probably me, mostly.'”

Barbara Bush, a #3 FEAL who is married to another #11 FCAL (George Snr.), said in a statement: “Nancy Reagan was totally devoted to President Reagan, and we take comfort that they will be reunited once more. George and I send our prayers and condolences to her family.”

As we have detailed in several past articles, the #11 FCAL can be the quintessential wife, mother, and yes, First Lady. They are “value” driven persons, defenders of ideals and other matters that arouse an emotional response. Nancy supported Ronald day in and day out with her charm, patience, and inner strength. “My life really began when I married my husband,” Nancy Reagan once said. “Thank God we found each other. Can’t imagine life without him.”  Nancy was known for watching her husband’s political speeches with a look of such steady adoration it was dubbed “the gaze.”

Lest rookie Brain Typists forget, #11s can become quite fiery when personal beliefs are trod upon (or their husbands). Former aide and close family member Nancy Reynolds recalled traveling on a plane with Nancy Reagan a few weeks after Ronald was elected governor of California in 1966. Apparently a man behind them was complaining about Reagan’s stance in a budget battle in Sacramento, and Nancy overheard him. “She pushed her seat back, looked him right in the eye and said, ‘That’s my husband you are talking about and you don’t have the facts straight,'” Reynolds recalled. “Then she clicked the button that brought the seat up. She wasn’t shy.”

Lastly, how’s this for BT irony? Nancy raised money to renovate the executive mansion, which had grown shabby, by ordering “the first complete set of White House china since the Truman administration.”  She also hosted lavish parties and 57 state dinners, and hired top fashion designers like Halston, Adolfo and Galanos, who provided her size 4 evening gowns. “She was so obviously trying to be a new Jackie (Kennedy) and restore the elegance and haute couture,” said Kati Marton, author of Hidden Power: Presidential Marriages That Shaped Our History.

Other well-known #11 FCALs have included Christie Brinkley, Paula Abdul, Lynda Carter, Bo Derek, Linda Evans, and Brooke Shields.

Written by: Staff
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3/8 – OJ Simpson isn’t doing well

Things haven’t been going well for O.J. Simpson (#5 FEIR). He is in prison in Nevada for at least another two years (conspiracy, kidnapping, assault, robbery), and “cannot walk without a cane and fears he will be in a wheelchair when he finally leaves prison.”  According to Simpson, prison officials refuse to allow him to leave the prison to get the proper surgery he needs for his deteriorating knee. And now, OJ fears he will soon be in a wheelchair and may never walk again.

Simpson was a successful running back in the NFL for 11 years, but those years certainly took a toll. Ironically, OJ’s bad knees were the center of attention when attorney Johnnie Cochran (#13 FCIR) used them to plead OJ’s innocence for the murder of his wife, Nicole Brown (#11 FCAL). Some may remember Cochran back during the trial instructing “OJ to stand and raise his suit pant leg to show the jury his multiple scars on his left knee to prove he was severely handicapped.” (BTI Director, Jon Niednagel, was consulted during this case.)

Simpson is now said to be a whopping 340 pounds. I can only get mediocre health care in here,” he told a fellow inmate, “and it really pisses me off because I have the money to go to any specialist in the world to get knee surgery but they won’t let me leave to get help. They don’t give a damn that I am going to end up crippled and can’t walk for the rest of my life.”

Written by: Staff
(click for source)



3/7 – Vanna White is a down-to-earth girl

She’s been turning letters since 1982. Actually, now she just touches the screen and the letters magically appear. Those familiar with Wheel of Fortune know who we’re talking about, and those on the ‘inside’ know her inborn Brain Type.

Vanna White is a #11 FCAL, and is yet ANOTHER nature lover ala Audrey Hepburn and many other #11s. I’m a real down-to-earth girl,” she said in a recent interview. “I usually spend my days without makeup, wearing tennis shoes. I love the outdoors. I love waking up early when it’s quiet, going out on the balcony to hear the birds sing.

The article highlighted her life of personal tragedies, including the sudden death of her finance, a miscarriage, a broken engagement and a divorce. In 1986 White lost her then fiance, John Gibson, in a plane crash. “It was devastating,” she told the magazine. She suffered a miscarrage with her new husband, George Santo Pietro, in 1992, and then they divorced in 2002. She currently is dating contractor John Donaldson.

Yet again, like so many other #11 women, Vanna is also a devoted mom“I’m a mom, a full-time mom when I’m not taping. I do the carpool thing, and bake the cookies, and do the homework.”

And lastly, when a player messes up, she sympathizes with them. “I feel for the players.”

Yes, knowing her BT, she literally “feels” for the players.

Written by: Staff
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3/1 – Kelly Clarkson gives emotional performance

She was the first American Idol winner nearly 15 years ago, and last week she gave an emotional performance that left not only the crowd in tears, but herself as well. Kelly Clarkson (#1 FEAR) “wiped tears from her eyes and was so choked up she had to miss a few words … as Keith Urban (#13 FCIR) and Jennifer Lopez (#1 FEAR) looked on in awe.”

Always one to speak exactly what’s on her mind (par for the #1), Kelly said afterwards to Ryan Seacrest (#13 FCIR)“I’m pregnant and I’m nostalgic and I can’t believe it’s the last season, and I’m really sorry but I just bawled.”

The song was “Piece By Piece,” written about her absentee father and now faithful husband. You can watch her heartfelt, Animate performance below.



Written by: Staff
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2/26 – Delonte West, Brain Type, and brain health

There is Brain Type, and there is brain health. One is as crucial as the other when it comes to sports (and life), so when we find an athlete who has an optimal, innate brain design for the job, but his or her neurons are questionable, we hesitate, to say the very least.

A young man by the name of Delonte West came into the league over a decade ago, but even before he did, Jon Niednagel knew his Brain Type (at the behest of the NBA team he consulted). Delonte was a Michael Jordan. That is, while he didn’t approach MJ’s height, athleticism, skill, discipline, or talent, he was a #6 BEIR, and he had upside. He had potential especially if developed properly, and, certain cognitive aspects could be enhanced. Mr. West also had an atypical upbringing which would be benefited by regular encouragement and counsel from his closest NBA comrades and mentors. (In 2015 he talked with a reporter “about a childhood littered with mental health issues, including stints in children’s hospitals after he swallowed pills and began cutting himself.”)

It took a while before he got an opportunity to play regularly in the NBA, but when he finally did, he surprised many onlookers. Not only did his skills impress, but his tenacity and toughness put trepidation into his on-court opponents. Unfortunately, as he found greater success and increased paychecks, his private life became more disrupted; he lost focus of what had created his NBA ascension.

We now jump to 2016, and photos have recently surfaced showing Delonte “wandering around shoeless in a hospital gown outside a Houston-area Jack in the Box.”  A fan noticed Mr. West, and reportedly asked Are you Delonte West? to which he responded, I used to be, but I’m not about that life anymore. West’s career spanned eight seasons, earning him $16 million “which he reportedly no longer has.”

Our heart goes out to Delonte.

Written by: Staff
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2/24 – Jordan Clarkson: “Don’t say anything crazy”

The #10 BCAR is more apt to think first, speak later, than the #1 FEAR. Of course, of all the 16 genetic, inborn Brain Types, the #1 is, well, number 1 on the list for speaking first, thinking later, due to their Front brain, Right brain dominance, as well as their Empirical (here-and-now), Animate (emotions, feelings) nature. So, when Jordan Clarkson (#10) of the Los Angeles Lakers made headlines for whispering, “Don’t say anything crazy” to D’Angelo Russell (#1) during a press conference last week, it provided, once again, a perfect scene of Brain Types in action for everyone to watch and appreciate.

The microphone picked up Clarkson’s comment, and the clip went viral. As a result, Clarkson was forced to say something about it, and later told reporters, “They were asking some crazy questions when we were up there, and I just didn’t want him to get put in a situation where he was looked at as a problem or something, We ain’t got no problems here. I didn’t think they were going to catch me saying it.”

Not surprisingly, Russell didn’t even hear Clarkson when he said it. “I didn’t know he said that until I saw it blow up a little bit on SportsCenter. So I didn’t notice.”

The whole ordeal revolves around coach Byron Scott (#6 BEIR), who has butted heads a number of times this season with the feisty Russell. He went on to say, “I think Jordan was doing a good job giving him some good advice. He was trying to make sure he understood to be careful what you say.”

Written by: Staff
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2/19 – The all-too influential Kanye and Beyonce

They are two of the most influential people in the world presently, and they both happen to share the same inborn Brain Type. We are talking about two talented musicians who are the ‘pied pipers’, but unfortunately, they are playing their pipes to lead people down some pretty sketchy roads.

Kanye West and Beyonce Knowles are both #9 FCARs.
Although this inborn Brain Type is not typically known for seeking to start a controversy, they are fiercely passionate for and loyal to their personal goals and values (or lack there-of), and can quickly throw others to the wayside if they offend them or cause them emotional anguish and anger. Kanye has taken this to the extreme yet again. In an audio clip attained by Page Six, Kanye can be heard repeatedly yelling at Saturday Night Live production staff in an hebephrenic (child-like) tirade, yelling, I’m 50 percent more influential than filmmaker Stanley Kubrick, Pablo Picasso, the Apostle Paul, and drug runner Pablo Escobar. By 50 percent more influential than any other human being. Don’t f k with me … By 50 percent dead or alive, by 50 percent for the next 1,000 years. Needless to say, this was a very logic-lacking fit of rage, with one source stating, It was like he was having an emotional breakdown.” Yes, if only people understood Kanye’s passion-prone inborn makeup (conversely, #9 King David of the Bible directed his emotion to the heavenly direction!). Also, West’s $50 million in debt likely weighs heavily on his fragile psyche, unfortunately a result of when #9s fail to balance themselves by implementing crucial helps from their opposite BT, the logical, methodical, and pragmatic #8 BEIL.

Meanwhile, Beyonce has been at the center of controversy lately after her performance at Super Bowl 50, where she and her performers sported afros and black berets, “reportedly in reference to the Black Panther Party… At one point during the performance the backup dancers and Beyonc gave a salute, and they later formed an X formation, which the Twitterverse was quick to declare was a reference to Malcom X.”  As a result, The Miami Fraternal Order of Police released that they would boycott Beyonc’s concert in April and are urging others to do the same. The fact that Beyonc used this year’s Super Bowl to divide Americans by promoting the BlackPanthers and her antipolice message shows how she does not support law enforcement, said Javier Oritz, President of The Miami FOP.

Other #9 musical artists have included Doris Day, Whitney Houston, Diana Ross, Amy Grant, and Reba McEntire, all certainly much less controversial figures, for sure!

Written by: Staff