The Brain Type Institute has made Brain Type® assessments on thousands of people–many well-known. Most of these “famous” persons were not evaluated in person but rather by video tape analysis using Brain Typing’s methodologies. These evaluations are based on BTI’s years of typological, scientific, and empirical studies. Though we believe the appraisals are correct, we do not want them held as absolute—lest people profiled be unfairly judged by those who do not fully understand Brain Types. BTI intends only for the positive application of this information and desires readers to grasp its essence—that each person possesses an inborn design, one of 16 individual Brain Types, which predisposes him or her to specific cognitive, physical, and spatial traits.

3/14/17 – Dirk Nowitzki scores 30,000 points

He’s a talented star in his own right, and arguably the best #10 BCAR to have ever played the game. On Tuesday, Dallas Mavericks forward Dirk Nowitzki became the sixth payer in NBA history to reach 30,000 points, joining Kareem Abdul-Jabbar (#10 BCAR), Karl Malone (#5 FEIR), Kobe Bryant (#2 BEAR), Michael Jordan (#6 BEIR), and Wilt Chamberlain (#5) on the A-list. Former teammate Steve Nash (#5) had this to say about Dirk and his historic accomplishment: “Big congrats to my buddy Dirk! 30 stacks!!! Only six players in the history of the game have scored 30,000 points. On this day in 98 I would’ve never believed you’d still be with the Mavs, be an MVP, NBA Champ and in the 30k club no matter how many nights we went back to the gym for 1 on 1 and shooting battles. Unreal, historic, clutch player and better person.”

Indeed, Dirk started from humble beginnings, struggling “mightily throughout his rookie 1998-99 season with the Dallas Mavericks when he conjured up the courage to approach Don Nelson about what he thought was a dire situation.” Nelson (#16 BCIL), who was the Mavs general manager and coach at the time, remembers the conversation like it happened yesterday. I’ll never forget he came to me and said I think I want to go home. So we just had to convince him to weather the storm, it’s going to be great. We loved him and said just don’t worry about making mistakes or whatever was bothering him. I guess he was homesick more than anything.

Yes, when the dominant Animate #10 feels pressure, or feel that they don’t measure up, they seek the comforts of Neverland, or the closest thing to it. Thankfully, the logical #16 was able to talk some sense into Mr. Nowitzki, who ended up staying and never leaving the organization, a rarity in the NBA these days.

But as Steve Nash said, Dirk for years has been known as a “better person,” and that is the accomplishment that really matters. Unlike the self-focused, insecure Kareem Abdul-Jabbar, who was long known as a jerk throughout his career and only in recent days has turned a new leaf (also thanks to the power of the pen), Dirk is a class-act, and deserves all the credit he has received. Coincidentally, Dirk and Kareem are the only 2 players in NBA history to achieve four consecutive 30-point, 15-rebound post-season games. When it really matters, the normally mild-mannered #10s become more aggressive.

BTI’s Director, Jonathan Niednagel, goes way back with Dirk. Prior to Dirk’s selection in the 1998 draft, Niednagel assessed him off some poor-quality European video tape for Coach Nelson’s son, Donnie Jr. To say the least, Niednagel was excited to find a rare #10, much less one from overseas and 7 tall with skill and a 3 point shot.

Written by: Staff
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3/13/17 – When Kendall Gill tried strangling Jim McIlvaine

The #12 BCAL is a very rare bird, especially in the NBA. Those old enough may remember Jim McIlvaine, the tall white guy who spent seven seasons with the Washington Bullets, Seattle SuperSonics and New Jersey Nets. Yes, he was/is a #12 who, all things considered, did well enough for himself to be remembered.

Recently, Kenyon Martin (#13 FCIR) of the Denver Nuggets joined Chris Broussard on the. In The Zone podcast and opened up about some brutal fights he has witnessed (or been in) during his time in the league, and one of those included, yes, Mr. McIlvaine. Only, it wasn’t Jim who started it, necessarily.

“I’ve seen fights, been a part of fights in practice, fights in the locker room after the game. My rookie year, I saw Kendall Gill choke out Jim McIlvaine in practice. Choked him out in practice one day. Jim McIlvaine was wild. He elbowed him one day in practice, elbowed him a couple times, and Kendall got fed up. Grabbed him, put him to the ground, man, and choked him, like, ‘I’ll kill you!'”

lol, it’s no surprise that McIlvaine was “wild” with his elbows. As dominant Conceptual, Left brainers, #4s are not gifted in the here-and-now world of reality (i.e. being fine-tuned to their surroundings), nor in motor-skill finesse. They are stiff, deliberate, and mechanical, and must start at an EARLY age to better suppress these BT tendencies. In fact, of the 16 inborn Brain Types, they are arguably the least gifted athletically (though in the classroom is an entirely different story!).

Kendall Gill is a #2 BEAR, which, too, makes sense. Notice he didn’t attack McIlvaine right away, but let his frustration stew to the point where he could no longer hold it in. And when a #2 gets angry, watch out!

Written by: Staff

3/9/17 – Kevin Garnett channels Beyonce

Former NBAer Kevin Garnett always tried to play the “bad boy” type, but Brain Type enthusiasts were never fooled. A #9 FCAR, Kevin was all heart and emotion (and talk!), but never the killer instinct, ala the #6 BEIRSo when it came out recently that KG, who recently joined the Clippers staff as a consultant, said he was inspired to exercise like fellow #9 Beyonc after seeing her work out while singing, it was only all-to-predictable!

One time I saw her working out, and she was doing her dances and she was singing while she was doing her dancing,” says Garnett. “So then I’m thinking to myself, maybe I should run and sing at the same time. So in the offseason, I would go to Malibu and I would go down to the beach, and when I run on the beach I would be like Lalala lalala lalala, while I’m running. So then, when I get on the court and I’m getting back on defense and I’m talking on defense, I don’t get tired.”

Yes, channel that “Motivator” energy, Kevin! As children (especially females), #9s commonly love music, whether it’s singing to it or dancing (they want to move their energized bodies!). They can be gifted musicians, too, with a good ear for tone and melody (Right brain dominant coupled with Animate feeling). Whitney Houston, Reba McIntire, and Amy Grant are just a few #9 notable names.

Actually, humming music before an athletic event can be beneficial for any BT, relaxing the body and activating the Right side of the brain (the Right hemisphere governs creativity and the arts, including many phases of music). It’s not surprising that a 7-foot KG never went into the entertainment industry, but had he done so, he and #9 Kanye West certainly would have made quite the emotional dynamic duo!

Written by: Staff
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3/6/17 – Warren Beatty passes the buck

Quick! Among all Inanimate, logic-seeking Brain Types, which is the slowest to reach an in-the-moment conclusion? Quick!

If you said the #16 BCIL, you would be quite correct. Catch the Oscars last week? Even if you didn’t, you probably heard about what happened. Warren Beatty (#16 BCIL) and Faye Dunaway (#13 FCIR) announced the wrong film for “Best Picture”, sending the world into an uproar. And the winner is, “La La Land!” Nope, the real winner was “Moonlight”, but somehow the card for “Best Actress” ended up in their hands.

Garrett Temple (#13 FCIR) of the Sacramento Kings said it best when he Tweeted: “I love the fact that Warren Beatty passed it off to Faye Dunaway and was like u gotta take this one!!”

Leave it to the methodical #16 to not know what to do, passing the buck onto poor Ms. Dunaway. And how did the #13 FCIR respond? Forget that it says, “Emma Stone – La La Land” on the card, and just interpret the winner to be “La La Land!”  She did just that, sending Hollywood into a tailspin.

I opened the envelope and it said Emma Stone, La La Land,’ Beatty explained. That’s why I looked at Faye, and at you. I wasn’t trying to be funny. Host Jimmy Kimmel (#13 FCIR) then took to the microphone to ask, Warren, what did you do?

Ahh … well, it made for good TV.

What was made for the BT audience, however, is what transpired behind the scenes. According to the New York Post:

The drama involving Faye Dunaway and Warren Beatty began well before the duo co-starred in the most humiliating gaffe in Oscars history. During the rehearsal for Sunday’s show, Dunaway and Beatty argued over who would be the one to announce the winner for Best Picture when they took the stage as co-presenters, TMZ reported. Things got so combative that they reportedly refused to rehearse walking out together, opting to do so separately instead. Beatty, 79, ultimately relented and let Dunaway announce the winner, according to TMZ, but that turned out to be bad news for her considering he was given the wrong envelope.

One can only imagine exactly why the two sparred over which would be the ultimate presenter, but knowing their differing BTs, it’s not a shocker for this to occur. If you watch the accompanying link, you’ll notice at its beginning, Faye softly says to Warren, you’re impossible. It’s doubtful this is the first time the #16 BT heard this during his lifetime!


Written by: Staff
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3/1/17 – Sammy Sosa and Jesus have what in common?

The #9 FCAR can have a tendency to say things that are not quite logical, or thoroughly thought out, or perhaps just a little extreme. Kanye West is one of the best examples, who has several times compared himself to Jesus. In fact, the lyrics to one of his songs reads, “I know he’s the most high, but I am a close high.”  West also has been pretty arrogant, stating on the Jimmy Kimmel Show, “For me to say I’m not a genius, I would just be lying about myself.”

Another #9 recently came out to compare himself to Jesus, though perhaps in a less braggadocios way. For years now, Sammy Sosa has maintained his innocence that he never took enhancing drugs during his baseball career. The 48-year-old Sosa compared the speculation over his usage to the persecution of Jesus Christ, saying to Chuck Wasserstrom, who used to work in the Chicago Cubs’ media relations department, “Chuck, it’s like Jesus Christ when he came to Jerusalem. Everybody thought Jesus Christ was a witch, and he was our savior. So if they talk [poop] about Jesus Christ, what about me? Are you kidding me?”

Actually, Sammy, are you kidding us?

As one author writes, “Sosa is among the sluggers synonymous with the ‘steroid era’ in MLB.” He finished his career with 609 home runs, 402 of which came after he turned 29. Indeed, the sudden spike was a bit noticeable to many. Interestingly, Jon Niednagel assisted Sosa around this time in the early 90s with the Chicago Cubs. Jon helped me a lot,” Sammy told reporters, “I like to talk to him because he’s a good guy.He can put you on track. So, was it Niednagel who in fact turned Sosa around? To be sure, Niednagel helped Sammy “a lot,” encouraging the big slugger to hit the ball to the opposite field, thereby causing Sammy to better utilize his gross motors (and wait for the ball!).

Immediately following Niednagel’s few days of assisting Sosa, Sammy raised his batting average some 30 points while hitting multiple HR’s to right field no less! Though Sammy’s animated and #9 BT would always struggle with patient at bats, he learned from Niednagel at the beginning of his career what was necessary to be a successful hitter for his unique makeup. So much so, when Sammy had his captivating competition with Mark McGwire (#2 BEAR) in 1998, Niednagel would contact him on occasion whenever Sosa would slump. Not surprisingly, Sammy would quickly snap out of it and go on another home run barrage.

Whether PEDs also helped turn around Sammy’s game, we’ll leave for our readers to decide. It’s been claimed he engaged in additional helps, but what BTI knows better than any, when Sammy disciplined himself to hit properly, escaping his abstract and Animate feelings while substituting visual rationale, he would immediately excel.

Written by: Staff
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2/27/17 – The death of Alan Colmes

In a bit of very sad news, Fox News Channel’s Alan Colmes (#13 FCIR) passed away this morning after a “brief illness”, leaving behind his wife, Jocelyn Crowley. His family issued the statement:

“Alan Colmes passed away this morning after a brief illness. He was 66-years-old. He leaves his adoring and devoted wife, Jocelyn Elise Crowley. He was a great guy, brilliant, hysterical, and moral. He was fiercely loyal, and the only thing he loved more than his work was his life with Jocelyn. He will be missed. The family has asked for privacy during this very difficult time.”

Sean Hannity (#15 FCIL), best known as Colmes’ conservative counterpart in the former FoxNews show “Hannity and Colmes,” worked with Alan for years and said in a statement that he was “one of life’s most decent, kind and wonderful people you’d ever want to meet.” Those who watched Colmes over the years would likely agree, as he consistently kept his cool on national television even when Sean himself let his resolute, dominant Inanimate “black or white” Left brain get the best of him. Hannity concluded his statement, saying, “I’m truly heartbroken at the loss of a dear friend.”

No surprise to Brain Typists, Alan Colmes actually started his career as a stand-up comedian before changing direction to radio, and eventually television. Though a staunch liberal, Alan was a friend to many on the opposite side of the political spectrum. His behavior and nature in life certainly seemed to reflect the Proverb “… even his enemies are at peace with him.”

Written by: Staff
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2/21/17 – Donald Trump’s “Apprentice” news conference

It was a sudden news conference he called for last week, and after an hour and 15 minutes of talking and answering questions, we again were shown how the #15 FCIL is the master BT on their feet in terms of articulating contextual logic, keeping command of their audience, and simply being so blunt that they are downright hilarious at times. Yes, it was like watching “The Apprentice” all over again, with Trump telling most of the media “you’re fired.”

We are not saying Trump was fool-proof, or didn’t tactically dodge a few curve balls he was thrown. After all, when asked why he keeps repeating the inaccurate statistic that he had the biggest electoral win since Reagan, he stated, “I was given that information” and quickly moved on. But in the end, Donald came out virtually unscathed.

Trump reiterated during the conference that he is simply fulfilling the promises he made to the American people while campaigning, and that he has their full-support (or majority support) to do so. Whether on immigration (conducting ICE raids), Obamacare (instructing the HHSD to “grant exceptions from” or “delay” the enforcement of the mandate), or cutting down regulations (taking away 2 regulations for every 1 added), Donald has certainly been a busy #15 bee since making the White House his home.

Relentlessly, Trump called out the media again and again, stating, “Nobody mentions that Hillary received the question to the debates. Can you imagine if I received the debate questions beforehand like Hillary? You would have called for the re-institution of the electric chair.” He also reminded the everyone that, “Hillary gave Russia 20% of the uranium in our country … I haven’t done a thing for Russia.”

Trump went on to tell Jim Acosta at CNN, “You have a lower approval rate than Congress.” A little later, Another reporter asked him, “Is it fake news or real leaks? There seems to be a disconnect.” The ill-thought-through-question was an easy one to answer for Trump, who replied, “Well, it was real leaks but fake news.” Meaning, the leaks occurred, but the way they were twisted and/or reinterpreted by the media was fake, or in Trump’s words, “Very fake.”

Lastly, Trump had folks laughing pretty good when he stated midway through the conference, “Tomorrow the headlines are going to read, ‘Donald Trump rants and raves.’ I’m not ranting and raving. I’m having a good time!”

Lasting 1 hour and 15 minutes, he certainly did seem to be having a good time!

Written by: Staff



2/20/17 – John Daly tosses club in lake

You’re angry. Your body hurts. You’re playing golf, and you’re playing terribly at that. You’re #5 FEIR John Daly, so what do you do? You throw your club in the lake and walk off the course.

Daly was struggling with some back issues and not playing great golf. After back-to-back bogeys at 6 and 7, Daly decided he had had enough, withdrawing and citing a problem with his Sciatic Nerve. Visibly frustrated, Daly threw his putter into the lake behind the 7th green, adding one more to the list of blowups and club tosses in his long career. Daly immediately left the course without speaking.

It was Daly’s final round at the Allianz Championship Sunday in Florida, and he certainly went out in “in-the-moment” FEIR fashion. Act now, deal with the consequences later!

Of course, every Brain Type has the capacity to be impulsive, but some more than others, and in various ways. Had Daly been a #16 BCIL, he likely would have given the matter a few moments of thought, telling himself, “Hmm … this club is worth $500. Maybe I’ll go sell it on Ebay instead.”

Written by: Staff
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2/16/17 – Steve Young and Left brain quarterbacks

Try finding Left brain dominant quarterbacks in the NFL in 2017 and you’ll be truly hard-pressed. (There is only 1 such QB among the 30 teams–#4 BEAL Carson Palmer.) Left brainers could play QB in NFL antiquity much easier than in today’s fast moving, sophisticated game; nonetheless, try finding any Left brain dominant quarterbacks who have actually done well in their careers and you’ll be equally hard-pressed. That is why when #15 FCIL Steve Young of the San Francisco 49ers led his team to 3 Super Bowls in the 1980s, while also becoming only one of two QBs in history to lead the NFL in passing six times, you just have to stand back and give him a hearty congratulations. In 2005, he was also inducted into the Hall of Fame as the first left-handed quarterback in NFL history.

By the way, notice he is left-handed? Just like fellow #15 Phil Mickelson of the PGA Tour, Young no doubt found greater success by being a Left brained ‘lefty’, thereby enabling him to better utilize the Right hemisphere of the brain to control his motor skills (the Right brain largely controls the left side of the body).Young’s atypical lefty gross motor adeptness helped him in both passing and running the ball.

As a #15 FCIL, Young is all business, and says he would have likely left his job at ESPN if his partners at HGGC didn’t use his celebrity to invite potential clients to their various stadium suites. My wife hates football, and my kids don’t really care, Young said recently. I see myself as a deal guy first. I’ve put football behind me. Roger Staubach once told me and I’ll never forget it: When you retire, run. Never look back. Good advice from another fellow #15 FCIL! As BT students know, #15s strive for future success; the past is essentially contemplated for lessons learned.

It’s hilarious what Young confesses to about his current job. He says he “puts the minimum effort into his analyst job, spending barely two hours on game preparation and bolting to the suite after he appears on air to try to lock up deals. He said he rarely even watches the game a negligence you’d think would be a deal-breaker for the Worldwide Leader, which prides itself on its NFL coverage, particularly in Monday’s prime-time slot.”

Since #15s are tops at orally communicating big-picture logic especially in sequential order, it’s easy to see why former QB Steve can just show up on set and sound intelligent. (Al Michaels and Bob Costas are also #15s.)

Not surprisingly, after football, Young got his law degree from BYU and has since been successful in corporate finance, becoming his passion. “He even tries to persuade other former NFL players to get involved with the firm.”

Leave it to the persuasive #15 to sell you on a dream or idea (a la Donald Trump)!

Written by: Staff
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2/14/17 – Doug Christie won’t offend anyone

Yesterday we touched upon former NBA star #6 BEIR Bill Walton, now a sports television commentator known for his frank words and candid opinions. But, what happens when you take a #1O BCAR and put a microphone in front of him? Usually, nothing much.

That is, nothing too controversial. Does anyone remember #10 Doug Christie, former Laker and King’s player? He’s now a co-host of KHTK’s late afternoon show with Grant Napear. In the booth, Christie says he walks a fine line. I don’t want to throw players under the bus because I know they’re not trying to do things incorrectly. This is a game of mistakes and it happens, but the same time, I try to be as truthful as possible. Do I love the Kings? I do, but sometimes I think you need to be honest because of that love.

The dominant Animate Christie says he hasn’t had a single player approach him yet who was upset with his commentary. To many, that means you’re doing something wrong, but Christie insists if someone wants to talk to him he’s ready and open. Hey, we’re talking basketball. I love to talk basketball. I try not to make it personal; it’s just an evaluation based on what I’m seeing.

We think it’s safe to say a few people have likely approached Mr. Walton during his career in media. “I don’t sleep much,” says Walton. “I’m on the go. My mind is racing. My wife says my mind is like the rolling dials on a slot machine. So, yeah, I think about everything.” Leave it to the dominant Inanimate!

Written by: Staff
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