The Brain Type Institute has made Brain Type® assessments on thousands of people–many well-known. Most of these “famous” persons were not evaluated in person but rather by video tape analysis using Brain Typing’s methodologies. These evaluations are based on BTI’s years of typological, scientific, and empirical studies. Though we believe the appraisals are correct, we do not want them held as absolute—lest people profiled be unfairly judged by those who do not fully understand Brain Types. BTI intends only for the positive application of this information and desires readers to grasp its essence—that each person possesses an inborn design, one of 16 individual Brain Types, which predisposes him or her to specific cognitive, physical, and spatial traits.

1/9/18 – NBA’s Avery Bradley in some trouble

Things got a little edgy last year for NBAer Avery Bradley. The #6 BEIR who now plays for the Detroit Pistons entered into a confidentiality agreement with a reality star who accused him of sexual assault. At one point, “negotiations got as high as $400k.” Bradley flatly denies all allegations, and says he paid off the alleged victim to simply get rid of the story. As BTInsiders know, accusations of physical violence are not foreign to #6 athletes (think of Mike Tyson, Pete Rose, Lenny Dykstra, or Allen Iverson).  To be fair, there are plenty of #1 FEARs with similar allegations, as well as #13 FCIRs.

Sadly, when in elementary school, Bradley’s parents divorced and his three older siblings moved with his mother to Texas. Things there “got hard,” and today Christmas for him stirs up memories of despair and embarrassment. We probably had one or two Christmases with a Christmas tree but there were only one or two gifts. I was never a fan of Christmas. Christmas was a time where you get all the stuff you want and I never really experienced that.

His mother, however, was an amazing woman. “If you ask anybody about my mom, she would give everything away. If we bought some cereal and that was our one box and somebody at the church needed it, she was giving that cereal away. That’s just how she was. We’re all the same way, without even knowing it.

Without his mother, Avery likely would have never reached the NBA. We truly hope he honors his mother’s recent death by staying out of trouble and uses his natural, God-given abilities (i.e. Brain Type) to continue to find success in the league.

Written by: Staff
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1/2/18 – Grace Kelly featured in new book

An article recently came out on Grace Kelly, who back in 1956, at only 26 years of age, married Prince Rainier of Monaco at the height of her popularity. Kelly would go on to have three children before she tragically died in a car crash at age 52 in 1982.

Author Jay Jorgenson, who recently finished a biography on the acclaimed actress, said in a recent interview that after leaving America “It was really important for her to stay in touch with people. She wrote handwritten letters all the time One of her friends became very insecure about her relationship with Grace because she was living such a different life. So she stopped communicating with Grace. And Grace would still write her letters all the time eventually they did reconnect It was really important for her to stay in touch with people.”

Reminiscent of fellow #11 actress Audrey Hepburn, Kelly also loved to laugh, and “was very funny too. That’s what a lot of people told me. She just had a great sense of humor. She loved jokes. Any kind of joke.”Jorgenson went on to describe Kelly as “shy,”a rare description indeed for a Hollywood actress (shared also by Audrey and #11 Annette Funicello). Remember, as creative, structured, self-aware CA “Storks”, #11 FCALs have been affectionately labeled the “introverts of the extraverts”.

Lastly, and very Type related, Grace was a “hands on” mother to her children. She would make their lunches every day. They were not allowed to talk down to the servants. In fact, if they did, they were punished. And I think that shows in the way how Albert is ruling Monaco today. He tried to bring some members of the family that Rainier had disagreements with back and build a warm relationship, the way Grace did.

Amazing to see the powerful influence of nurture on a young man’s life, and a ruler at that!

Written by: Staff
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12/18/17 – Jordan Clarkson’s disciplined routine?

It gave us a good laugh, and those who understand Brain Type should get a good chuckle as well. While athletes all over the world are training and disciplining themselves to get better and better, others are taking it easy, living life like they always did before they were ever famous. Does anyone remember the nickname of the #10 BCAR. It’s ‘Peter Pan’, simply because they often don’t grow up. Jordan Clarkson of the Los Angeles Lakers hails from Neverland (being a #10), and we thought you would find his dietary disciplines rather amusing.

What’s his game-day routine? “While many NBA players are going vegan to improve their performance, 25-year-old Clarkson is doing the opposite of that,” writes one reporter. “The guard said his routine is ‘whatever.'” Yes, that’s quite a good summation of the #10‘s thought process! Granted, with a little help from mom and dad in their early years they can be thoughtful, hard working individuals (think of Grant Hill, Michael Jackson or Tiger Woods), but in and of themselves, naturally, they don’t over-focus on the duties of the day (remember, the ‘Idealist’ hates negativity!).

The author went on to write about Clarkson’s routine, “Here it is: Wake up and eat fried chicken (or something) Shoot around. Go to the candy store and get Skittles. Watch a movie. Play video games. Take a nap. Drive to arena and get pregame shots up.”

Too funny. Just think how good Clarkson could really be if he just had fellow #10 MJ’s work ethic!

Written by: Staff
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12/10/17 – Lonzo Ball is no Kevin Martin

If only Kevin Durant knew about Brain Types (especially its many provable mental and physical traits, yet he may to some degree from close acquaintances that are BT enthusiasts). Over the summer he worked out with the Lakers’ touted rookie Lonzo Ball, who thus far this season has proven quite the disappointment for Los Angeles. Because of this, Ball and his trainers have been debating whether they should adjust his shooting technique. Durant, however, thinks that’s a bad idea. I played with Kevin Martin, Durant said. Kevin Martin got his shot off and he shot it probably a little bit farther down from the hip than Lonzo does. If you’re effective out there on the basketball court, you can have an unorthodox shot or movements or whatever. You can still be effective and play good. It’s not just his shot, it’s just the fact that he has to be confident in his shot, and I think that just comes with repetition.

Durant would be absolutely right … if the human race were designed all the same, each individual capable of equally achieving anything to which they simply set their minds to. Reality, however, and BT science, tell us otherwise. Lonzo Ball is no Kevin Martin. In fact, from a Brain Type’s perspective, they are quite different mentally and physically. Martin is a #10 BCAR, while Ball is a #13 FCIR. In short, the #10 BCAR is virtually the only inborn design that can get away with such a quirky shot (remember #10 Jamal Wilkes of yesteryear?). As CAs, #10s have the extraordinary ability to synchronize the gross and fine-motor muscles together (big-muscle groups and small-muscle groupings), whereas CIs, even with excessive proper training, cannot to a similar degree (CIs, including #13s, are least adept with the gross-motors and need to give extra attention to developing the large-muscle groups to help coordinate the smalls). Such gross/fine motor proficiency is crucial when shooting the basketball in such a “quirky” fashion.

Yes, #13s can develop some capable, squirrelly body movements, including shooting a basketball, but the more unorthodox it is, the less consistent it will be especially when they succumb to big-time pressure. We fully believe the inside reports that Lonzo can shoot the rock expertly in practice, and can even do it in NBA games on occasion, or when he accesses the zone for multiple games strung together, but to count on it in the playoffs, and on the road, that’s another story one you don’t want to bet the farm on. As a #13, with some decent practice of making his shot more fundamentally sound, like beginning the stroke more to his dominant right side, he can improve it to become a good, consistent shooter. A number of other BTs could not make this change, but since #13s are so pliable in movements, it wouldn’t be that big of a deal. He should slowly begin the transition now; it won’t hurt his shooting percentage and within a little time, voil!

So, be careful when lumping everyone into the same basket, Kevin. We are uniquely designed by an amazing Creator who didn’t fashion us to be a “one size fits all” human race!

Written by: Staff
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11/30/17 – Eli Manning takes the bench

He was once touted to be better than his brother, but BTInsiders knew better. Why? Because we told you so years ago, even as Mr. Eli Manning was at the cusp of winning another coveted Super Bowl title “There is no comparison,” we wrote back then, “except that they (Eli and Peyton) come from the same family.” We went on to tell you, “True, Eli, a #2 BEAR BT, has become one of the NFL’s better QBs this year; yet to compare his abilities with Peyton is absurd to those who know about the 16 inborn designs and watch the Manning’s games. Scores of evidences could be cited for Peyton’s superiority.”

Then we went on to name a few, also pointing out, “Eli has the ability to throw long and accurately. His body balance is better than Peyton’s, and he definitely uses more body in his throws. But his vision (including spatial logic) is not nearly as innately proficient as his brother’s nor is his brain for QB.”

And now, here we are at the end of 2017, where a recent article headlines, “Giants Bench Eli Manning.”  Yes, the same quarterback who won 2 Super Bowls with the Giants is now playing second string “for the first time in 13 years … The Giants, who fell to 2-9 with a loss to the Redskins on Thanksgiving, have struggled on many fronts, but Manning was particularly ineffective in what could be his final start for the team, completing 13 of 27 passes for 113 yards and an interception. This has not been Manning’s worst season statistically, but at 36 years old, with his days of being able to will his team into contention seemingly behind him, the Giants felt it was time to look at other options.”

We genuinely feel sorry for Eli. BTInsiders know full well that’s #2 BEAR males can be some of the nicest people in the world, caring for others and sympathizing with their hurts. Remember when Eli wept over Coach Coughlin when he was fired?  Coughlin had this to say when he heard of Manning’s demotion:  “Surprised is not the word. My sentiments are totally with Eli Manning. I love the kid. He is a class act. He is a two-time Super Bowl champ. He is the finest, most humblest young man in that locker room.”

Eli still remains the Giant’s best QB, but management has decided to look for younger blood, which is reasonable. Yet, handling this icon as they have, especially its poor timing, reflects organizational insensitivity and immaturity. Eli has handled this public humiliation with typical Manning class, as well as with his innate #2 BT, where he responded to media questioning teary-eyed and emotive. On the other hand, faced with the same situation, brother Peyton, the #5 Inanimate gunslinger, would likely have had a more impassive reaction.

Oh, and by the way, the #2 BT is a rarity among starting NFL QBs. Eli has been the only one in recent years. But guess what? Another one is out there, perhaps soon to become well known. Obviously, he won’t play just like Eli, since each person has his own unique non-BT nature and nurturing, but he does have the potential to gain the limelight. We can say, however, his cerebral neurochemical health is dissimilar to Eli’s.  Stay tuned.


Written by: Staff
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11/24/17 – Shaquille O’Neal’s simple financial advice

Shaquille O’Neal (#6 BEIR) is a businessman, and over the years has learned a thing or two about finances. No surprise to Brain Typists, who understand that the #6 BEIR tends to be the most financially savvy of all the inborn designs. (This isn’t the same as financially responsible.) True, there are those exceptions (as with any Type in any area of life), such as Allen Iverson or Lenny Dykstra (the latter who attempted to avoid creditors with characteristic shrewdness, reportedly transferring dozens of items, including chandeliers, mirrors, artwork, a stove and a grandfather clock, to a consignment store where the owner paid him cash for a U-Haul truckload of goods!). Still, what’s interesting about #6 BEIRs is their oft-tendency to hold onto money tightly. They are not called the Tactician for nothing, being naturally adept at financial trading and investing (stock brokers, investment analysts, and so on). Legendary nasty-boy Ty Cobb is a good example of achieving financially savvy success, along with Michael Jordan and others. Their risk-taking, adaptable, logical minds serve them well in this capacity, and with just a little patience and research (and good nurture), BEIRs can be the best tacticians, on and off the field.

Getting back to O’Neal, his career earnings have totaled $292 million, and he ranks as the third-highest-paid player in NBA history. When recently asked to give financial advice for young NBA players, he replied, “I would simplify it for them. I would do what one of my friends did to me. I would take a $100 bill and rip it in half. And I’d say ‘$50, don’t even look at it. Don’t look at it.’ Now, this other $50 you can play with. Do whatever you want. But if you’re smart, you’ll rip this $50 up and you save that. And now this $25, do whatever you want. You want a house, 10,000 square feet? Do it. You want cars? Do it, but keep it right here. If my son makes it to the NBA, that’s exactly what I’m gonna tell him.”

The self-proclaimed Superman went on to say, “If you’ve got a five-year deal worth $100 million, you’re making $20 million, you spend like, $20 million in the first year, you’ll be like ‘You know what? I’ve got another $20 million coming. ‘That’s how guys are thinking. I always tell them ‘Don’t think about what’s going on now. Think about what has to happen in the future.’

You see, readers? It’s possible for even an Empirical to plan for the future. In short, whether you’re making $40,000 or $40 million, it always pays to live wisely within your means.

Written by: Staff
(click for source)



11/14/17 – The Southerland Springs tragedy

When all was said and done, he had murdered over two-dozen people in Southerland Springs, Texas. Devin Kelley walked into First Baptist Church, located within the small town void of even a traffic light, and opened fire, killing men and women, children and babies. You’ve heard the news by now, and the details are chilling.

As we have told Insiders time and again before, anyone, of any design, can commit heinous acts. Yet, each inborn Brain Type strays in different directions once they choose their dark path (and yes, it is always a choice, often aided by substance abuse), and the consequences emerge differently. In cases of multiple killings, particularly in recent decades, one Brain Type has been largely responsible.

Jon Niednagel has profiled hundreds of cases over the decades, including his assistance with the Unabomber and O.J. Simpson evils, to many of the latest tragedies we have witnessed. While some inborn designs tend toward long-term calculated, premeditated murder, and others ‘in-the-moment’ rage, this one particular design is liable for a majority of slayings. They are keen to formulate basic yet strategic plans, carry them out rather quickly, and aren’t hesitant to do so on a large scale, often wanting the world to know their name or religious/ political beliefs.

Such was the case with Devin Kelley, whose history should have been enough to sound off any alarm. An avowed atheist, Kelley was court-martialed in 2012 and convicted for assaulting his wife and stepson (fracturing the child’s skull on two occasions!). He was often described as depressed and unfocused, and threatened his mother-in-law on several occasions. After the South Carolina shooting, Kelley even went so far as to say to a friend, “Isn’t it cool? Did you watch the news?” He complained that he wish he “had the nerve to do it, but all he would be able to do is kill animals.”

The response from the community and members of First Baptist Church has been inspiring to the nation, a test of faith that has caused them to draw closer together. This is evil, but all things work for good for those who love the Lord. We’ll pull together, this community will pull together. Sadly, these atrocities will continue until hearts are changed. Evil people will always find the tools to fulfill their depraved conditions, but can we do anything to alter their misdirected minds? Yes; share with everyone what King David implored millennia ago, Thy Word have I hid in my heart that I might not sin against Thee.

Written by: Staff
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11/10/17 – Say hello to Brother Love

We all know of Metta World Peace (#1 FEAR), formerly known as Ron Artest of the NBA, but do you know of the famous rapper Brother Love? No, you probably don’t, because such wasn’t his name until just recently. The world formerly knew him as Diddy, P. Diddy, Puff Daddy, or just Puff. Well folks, no longer.

I decided to change my name again, said Sean Combs (his original name) on Twitter Saturday from a seaside location while celebrating his birthday. I’m just not who I am before. I’m something different. So, my new name is Love, aka Brother Love… I’ve been praying on this. I know it’s risky. It could come off as corny to some people.

For those unaware, Combs is a #2 BEAR, so the fluffy name isn’t all too surprising (remember, a dominant Animate ‘feeler’). Male #2s, especially, find it quite difficult to leave the emotional center of Q2 (including R. amygdalae). Being around others takes them to Q1 (the RPFC) where they find emotional relief, but upon returning to their alone times, emotions envelop them again (good and bad). You probably will be hard-pressed to find a #6 BEIR or #7 FEIL changing their names to something so ‘lovey’ (or the often grounded, reality-driven #7 changing their name at all!).

Happy birthday, Brother Love.

Written by: Staff
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11/7/17 – Goodbye to a friend

Life hits hard sometimes, and the greater the hit, the greater the perspective one is often given of life. What can seem like the end of the world at one moment can suddenly change into, “Hey, that’s not so bad,” the next moment when true tragedy strikes rearing its ugly head.

In their first season game, Gordon Hayward of the Boston Celtics was thrown an alley-oop pass from Kyrie Irving (#13 FCIR) when he landed awkwardly and his left leg bent as he collided with Lebron James (#1 FEAR), immediately collapsing to the ground in the first quarter against the Cavs. The footage is excruciating to watch, to put it mildly, and it was announced that Hayward will be out for the entire season. According to doctors, it was a clean break, so his leg is expected to heal in what could have been a career ending moment.

Indeed, it was hard for us, and fans, to watch our Boston Celtic’s lose one of their best players. Yet, on the same day, tragedy really struck closer to home.

Our longtime friend, Kyle Stevens, went missing while flying his small plane in Alaska from Russian Mission to Bethel to pick up volunteers for the Christian mission where he works. His plane was soon found about 10 miles downriver, and what at first began as a rescue mission soon turned into a recovery mission, with his body eventually beingAi??recovered.

Kyle was only 31 years of age, and leaves behind a wife and two young children. He died what he loved doing … flying, and serving people in the name of Jesus Christ. Kyle was a unique and gifted #10 BCAR, and writes his brother, Andrew, “My brother Kyle was always a big dreamer. When we were young, he spent countless hours telling me stories of us in imaginary far off places. We had a marble set with every marble individually named, and we would sit in our attic for hours while he used them as the characters in his stories.”

Life is short, and Kyle leaves us with a beautiful example of a life lived for for what truly matters.

Written by: Staff
(click for source)

10/30/17 – Yuli Gurriel’s racist gesture

The World Series has been quite the firestorm, but things really got heated up several days ago ago when a certain Astros’ player made fun of a certain Dodgers’ pitcher in what has been described as a “horrible racist gesture”. It was indeed a quick, slight gesture, but it ended up handing him a 5-game suspension next year that’ll also cost him hundreds of thousands of dollars in pay.

So who was it, and what did he do exactly? It was Houston first baseman Yuli Gurriel, and he used his hands to slant his eyes after hitting a home run off of Dodgers’ Darvish, giving the Astros a 1-0 lead. Darvish is Japanese, and as we pointed out in our last article, he is the only #5 FEIR player on either team (that we know of). So, can anyone guess Yuli’s Brain Type? Who might be the most prone to act in the moment without thinking things through? Who enjoy a good laugh by sometimes poking fun of people in life without necessarily trying to hurt their feelings? Yes, the #1 FEAR, which is Gurriel’s Brain Type.

If one could spend just a little time in an MLB locker room (or any sport for that matter), one would quickly be enlightened to not only the frequent filthy talk, but also the many ethnic or “racist” slurs and jabs players let loose on each other without batting an eye. Blacks on whites, whites on blacks, browns on whites, etc. … it goes both ways and in all directions. Certainly, there is no justification for what Gurriel did, but the fact of the matter is that he was just one of the boys who got caught doing it. Others are more discreet (albeit tactical #13 FCIRs). Gurriel was certainly sorry for the gesture, but told reporters he didn’t think anyone would take it too seriously. “I didn’t think anybody would think (bad) about what I meant with all those kinds of things like that. I offer my apologies to baseball and anyone offended.”

So what was Darvish’s response? Classic #5 FEIR, who try to stay positive in life and not make mountains out of molehills. He told reporters, “What he had done today isn’t right, but I believe we should put our effort into learning rather than to accuse him. If we can take something from this, that is a giant step for mankind. Since we are living in such a wonderful world, let’s stay positive and move forward instead of focusing on anger.”

Well stated, Yu Darvish.

Written by: Staff
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